Client Needs

KORRA was preparing to release her debut album and kick off a small tour. She needed help turning her existing photos into a full suite of promotional graphics — including cover art, streaming platform banners, and a reusable concert flyer template that matched the mood of her music and could adapt to each city she played.

The Work

I created a bold visual identity inspired by her photography — using a moody black backdrop, vibrant pink and blue neon lighting, and expressive typography to tie everything together. From the album cover to the tour flyer, everything was designed to feel cohesive and easily reusable across social media and print.

The Outcome

The final designs gave KORRA a complete visual system to support her launch. She now had consistent branding across platforms, eye-catching assets for promo, and a flexible design foundation that could evolve with her. The aesthetic not only matched her music — it helped define her first era as an artist.

Great design isn’t just about visuals — it’s about solving problems. If you want to learn more about my process or collaborate on a project, feel free to reach out.