Full Brand & Website Design for a Local Taco Truck
Client
Don Locos Tacos
Services
Branding, Logo Design, Website Development
Timeline
4 Weeks
Year
2024
Client Needs
Don Loco Tacos was a brand-new taco truck getting ready for their big debut. They needed help building a visual identity from the ground up — including branding, logo design, and a website that could support both local awareness and online ordering. The goal was to create something bold, fun, and memorable that matched the personality of their food and could scale with them as they grew.
The Work
We started by crafting a distinctive brand palette with strong, warm colors that felt energetic and appetizing. From there, I designed a flexible logo system with multiple variations: a wordmark, a standalone mascot, and a combined lockup. Once the brand identity was in place, I designed and built a responsive website that acted as a central hub for their story, location info, and online orders — all launching in tandem with the truck itself.
The Outcome
The brand launched to great local buzz, with the visual identity playing a big role in drawing attention online and in person. The client loved having a cohesive, custom look that they could use across their truck, packaging, and marketing. The site gave them a clear platform to grow from — and most importantly, everything felt aligned with their vibe from day one.
Great design isn’t just about visuals — it’s about solving problems. If you want to learn more about my process or collaborate on a project, feel free to reach out.